AIMCO Apartments

With a portfolio of newly redeveloped apartment communities in its inventory, AIMCO needed an agency that could provide competitively priced, quickly executed marketing materials: logos, brochures, stationery, e-blasts, DVDs, direct mailers, outreach/event flyers, leasing displays and signage. MTC created a template-based program that gave AIMCO a consistent format, yet offered design options that fit the various target markets for each asset category. Because an entire marketing campaign could be built and executed within 30 days, MTC helped AIMCO meet its aggressive delivery requirements far more smoothly than if each project had been approached as a “one-off.”